Oedipus Essays - Oedipus, Sophocles, Tiresias, Jocasta, Laius, Irony

Oedipus In the play "Oedipus," irony is used frequently as and as eloquently by Sophocles to the reveal theme of seeking knowledge. Not knowing the King of Thebes, Oedipus, gives speeches on finding the murderer of the King of Laias and how wretched the poor soil will be when the truth is revealed. " Then once more I must bring what is dark to light..., whoever killed King Laios might- who knows?-might decide at any moment to kill me as well. By avenging the murder of the King, I protect myself, (Sophocles 1109). The speech shows how dedicated Oedipus in the pursuit of the murderer and not only the avenge of the King but to save himself. He will not be saving but adding down to his life. Oedipus doesn't realize he is in pursuit of himself. He continues his speech "Moreover: If anyone knows the murderer to be foreign, Let him not keep silent: he shall have his reward from him," ( 1112). With his own words he asks for the truth. But he can't handle the truth, for he has no idea what he is asking for or for whom he is searching for. He also states that he wants the people of his country to outcast the murderer once he is discovered. "I solemly forbid the people of this country, Where power and throne are mine, ever to receive that man or speak to him , no matter who he is..., ( Sophocles 1112). He fears the oracle and wants to do it right by it. But in doing so he will seclude himself from his own people as well as his family. He even prays to God asking him to punish the murderer severely with no avail. "I pray that that man's life be consumed in evil and wretchedness... And as for me, this curse applies no less," ( 1112). He is sure that that the curse doesn't apply to him, so he is willing to announce this publicly. He doesn't know that the old man he killed was King Laois. His only concern at this time is to free the city from sickness. He later announces that the King if he had not been killed would have had children and he would act as Laois' son and avenge his father's death. "I say I take the son's part, just as though I were his son, to press the fight for him," ( 1112). Not only is he going to battle for the murdered King, but wants all the people in the city and damnation will be their reward. As he continues his search for knowledge, Oedipus brings the only man known to know the truth about the prophet Teiresias. Oedipus feels the truth will now be revealed and satisfaction will come to him. "How dreadful knowledge of the truth can be when there's no help in truth...," (1114). This speech from Teiresias is not well interpeted by Oedipus. He is raged. Oedipus wants Teiresias to speak up and tell what he knows but as Teiresias continues to speak the Oedipus is confused and angered. Teresias blames Oedipus for the ruin of the city and finally states that Oedipus is the murderer. Oedipus is furious with Teresias and tells him to leave.The truth is already hard to swallow. Then it all starts coming together. Iocaste reminds Oedipus of the story. "Laisaus was killed By marauding strangers where three highways meet; But his child had not been three days in the world Before the King had pierced the baby's ankles...", (1124). This joys Oedipus' memory of the old man he killed and how he has marks on his heels. Fear overcomes Oedipus. He starts asking Iocaste questions about the King. What did he look like? Was the King escorted at the time of his death? He doesn't want to believe what he is hearing. As Oedipus last resort to seek knowledge he asks the only witness to the crime to come and give his story. The shepherd to the King of Laios is reluctant to speak. But Oedipus insists on the truth. As the truth unfolds, Oedipus is left with nothing but misery. Ah God! It was true! All the prophecies! --Now, O Light, may I look on you for the last time! I, Oedipus, Oedipus, damned in his birth, in his marriage damned, Damned in the blood he shed with his own hand! In seeking knowledge he found the truth. Truth that has brought him to his fate given

I NDUSTRY R ESEARCH W ORKSHEET Essays - Free Essays

S ECTOR /I NDUSTRY R ESEARCH W ORKSHEET Essays - Free Essays S ECTOR /I NDUSTRY R ESEARCH W ORKSHEET Name: James Musasizi Period: 5 Team Name: Wolf Squad By grouping stocks into sectors and industries, it is easier for investors to evaluate stocks within the same industry and assess the economic strength or weakness of that industry. Go to a stock research website, such as Google Finance or Yahoo! Finance, and find one stock in an industry under each sector listed below. Provide the stock name, ticker symbol, current stock price, and products/services of that company. Sector Industry Name Company Name Ticker Price Product/Services Basic Materials Iron, Steel, mills and Foundries AK Steel Holding Corporation AKS 2.29 Produces flat-rolled carbon, stainless and electrical steels and tubular products through its wholly-owned subsidiary Capital Goods Farm and Construction Machinery Caterpillar INC. CAT 63.65 manufactures and sells construction and mining equipment, diesel and natural gas engines, industrial gas turbines, and diesel-electric locomotives worldwide Conglomerates Conglomerates Mitsubishi Corporation MBC 1,909,42 Conducts infrastructure projects, related trading operations, and other activities in power generation, water transportation, and other infrastructure fields. Consumer, Cyclical Television Broadcasting Nexstar Broadcasting INC. NXST 44.82 The Company owned, operated, programmed or provided sales and other services to 87 television stations and 26 digital multicast channels in 49 markets Consumer, Non-cyclical Commercial Fishing Omega Protein Corporation OME 16.54 The Company operates through two segments: animal nutrition and human nutrition. The animal nutrition segment consists primarily of two subsidiaries: Omega Protein, Inc. (Omega Protein) and Omega Shipyard, Inc. Energy Oil and Gas Drilling Atwood Oceanies, Inc ATW 14.35 A global offshore drilling contractor engaged in the drilling and completion of exploratory and developmental oil and gas wells. Financial Real Estate Services SouFun Holdings Ltd SFUN 5.82 Supports online communities and networks of users seeking information on, and services for, the real estate and home-related sectors in China. Healthcare Specialty and Advanced Pharmaceuticals Rockwell Medical Inc RMTI 7.86 A biopharmaceutical company targeting end-stage renal disease and chronic kidney disease with products and services for the treatment of iron deficiency, secondary hyperparathyroidism and hemodialysis. Industrial Goods Cement Cemex, S.A.B. de C.V. Sponsored CX 89.1 A building materials company, produces, markets, distributes, and sells cement, ready-mix concrete, aggregates, and other construction materials in Mexico, the United States, Northern Europe, the Mediterranean, South America, the Caribbean, and Asia. Services Grocery Stores Tesco PLC TSCO 174.95 It is engaged in the retail banking and insurance services through Tesco Bank in the United Kingdom Bank. Technology Computer Hardware Apple INC. AAPL 110.17 Designs, manufactures and markets mobile communication and media devices, personal computers, and portable digital music players, and a variety of related software. Telecommunications Wireless Telecommunication Services ATT INC. T 32.96 The Company provides telecommunications services. Its services and products include wireless communications, data/broadband and Internet services, video services, local exchange services, long-distance services, telecommunications equipment, managed networking and wholesale services. Transportation Courier Services Air T , INC AIRT 17.67 The ground equipment sales segment consists of its Global Ground Support, LLC (GGS) subsidiary, manufactures and provides mobile deicers to passenger and cargo airlines, airports, the military and industrial customers. Utilities Natural Gas Utilities Energy Transfer Partners

Mobile security' (cell phones, laptops, tablets) Research Paper

Mobile security' (cell phones, laptops, tablets) - Research Paper Example bile devices for carrying out different tasks has grown to a massive extent. At the present, people like to use mobile in carrying out a variety of tasks that were once carried out using the computers and laptops. In other words, the technology has become more and more ubiquitous. The use of mobile devices such as iPads, iPhone or tablets offer a large number of advantages for all kinds of people. These devices can be used for various purposes such as entertainment, for business tasks or communication. In this scenario, these devices provide a number of benefits. On the other hand, these devices also raise a variety of security issues for business organizations and individuals. This paper has presented a detailed analysis of mobile security issues. This paper has discussed a number of security issues from different perspectives. For instance, what security issues can occur due to software, or network service or physical threats? This paper has discussed various types of all these iss ues. This paper has also considered the concept of â€Å"bring your own device (BYOD)†, which is a latest emerging business trend. This trend allows business employees to bring their devices for carrying out official tasks. This paper has also talked about the issues raised by BYOD trend. This paper has also presented recommendations to deal with these issues. 26 Works Cited 27 Introduction This era is known as the era of information and communication technologies (ICTs). In the past few years, there have emerged a large number of innovative ICT based tools and technologies. Without a doubt, these innovations and advancements of information technology have brought a large number of opportunities and benefits for business organizations and individuals. In other words, these devices have become more ubiquitous. Though these mobile devices are smaller in size but they encompass powerful computing capabilities, which allow business organizations and individuals to carry out their daily tasks regardless of their location and time limitation. In fact, these devices also integrate a wide variety of functionalities and applications to carry out a number of tasks. For instance, using these devices business employees can access their office from anyplace at anytime. They can perform their office related tasks at home. In the same way, students can use these devices to get access to a mountain of educational data and material. Though, these mobile devices and technologies bring a large number of benefits and opportunities for all kinds of people for all kinds of tasks. On the other hand, they also cause a variety of se

Ergonomics Essay Example | Topics and Well Written Essays - 500 words - 2

Ergonomics - Essay Example The conveyors also can move the bottles over fixed distances. While the initial costs of installing the conveyor systems are high, this is countered in respect of the fact that they are used to transport high volumes of materials (bottles) within the processing plant. Given that the bottles that are conveyed have rigid surfaces, the conveyors are most appropriate also considering the fixed distances that they cover. In the company, a crane is used to transport materials over restricted area. In our organization, the crane is used to lift heavy materials such as metal blocks that are used in the maintenance of various process machines. The crane is controlled by one person stationed in an enclosure. The crane is applicable in its current setting considering that the flow of materials is low and often intermittent (Raouf, 1995). A conveyor would not be applicable in such a setting. Also, the crane is beneficial in that it offers greater flexibility in respect of material movement. The loads that are handled by the crane come in different shapes, weights and sizes. In the bottling plant, industrial trucks are used to carry pallets that contain empty or filled bottle crates. The trucks transport the materials from the shop floor to the warehouse or store. They are also used to load crates on trucks ready for distribution. The trucks are driven by individual drivers who have to control their movements. The industrial trucks are beneficial in that they have the capacity to transport materials over variable distances. They are more flexible in terms of effecting materials movement compared to the conveyors and crane as noted by Raouf (1995). The materials can be raised or lowered in terms of height as desired, which means that they are very versatile. Also, they are applicable where it would be impractical to install conveyors owing to the intermittence of work. Considering that the conveyors used in the company transport a lot of materials, there is

Unit 2 Discussion Big Ideas in science Research Paper

Unit 2 Discussion Big Ideas in science - Research Paper Example d spent; calories consumed in food; number of glasses of water (or other fluids) drank per day; number of hours spent to rest and sleep; weight decreased (or maintained) through exercise; and pages of books that were read; among others. As such, the measurement units include: seconds, minutes and hours (time); cups (fluids); calories (food); units (hygiene – bar of soap, gram of toothpaste); pounds (weight); dollars (money) and kilometers (distance travelled). Measurement is crucial within one’s daily life to ensure conformity to schedules and to adhere to appropriate units or volume of resources spent or consumed within a budget. It is necessary to avoid exceeding the use of resources or spending beyond what one can control. If measurements were inconsistent, there would be deviations from plans and it would prove to be costly in the long run. For instance, if time and distance to travel is not appropriately measured, one would be perennially late and would take a toll in academic performance. Yes, technology could help perform this measurement differently and with greater accuracy and precision. For instance, one of the wearable gadgets (Nakashima, 2014) could now measure more effectively calories burned after regular exercise. Before, the weighing scale would be used to measure weight before and after exercise and physical fitness activities. In rural or third world countries, other crude tools of measurement could still be used. For instance, time and distance could be measured by observing the sun and counting trees or lamp posts, as needed. †¢Compare your measurement to something used within scientific research. Use the assigned reading for this unit and publisher resources to provide a specific example for comparison, or feel free to share examples from another source. What type of device is used, what does it measure, and why is it an essential tool for measurement? In an article entitled â€Å"Reconsidering the Effectiveness of Scientific Tools for

Niche Market vs Mainstream Market

Niche Market vs Mainstream Market A niche market is a focused, targetable portion of a market. Niche markets tend to be small but well defined and specific segments of the population. The market segmentation can depend on the product being sold and can vary based on the targeted audience based on price, quality or differentiation strategies. Since the targeted audiences are usually small and well off, even though there is a specific portion, the profit margins are on the high end. Niche markets do not exist but are made by entrepreneurs, identifying the needs and requirements which are not being met and then aiming to satisfy these with products or services. In a Mainstream Market, products and services appeal to a broader spectrum of the society, and the products and services are readily available to the general public. (Business Dictionary, n.d.). In niche marketing, the company aims to sell to specific people and targets their promotional campaign specifically to the needs of people not being met by mainstream and develops products and services which can be specifically customized and tailored to meet the needs of these individuals, resulting in a strong brand image. However low sales volumes are yielded in this Mainstream Marketing targets all the individuals and profits generated depend upon the quantity of products sold. The company tries to accommodate all the desires of the entire market into one product type. Another advantage being that the producer can close down the market for other competitors. However different marketing mix strategies need to be implemented to reach target audiences as well as multiple products need to be produced. (Rangkuti, 2007) Four successful niche market businesses in United Arab Emirates (UAE) Rolls Royce Motors Owning a Rolls Royce is the ultimate show of wealth and claiming that a person has made it big. Due to the immense oil wealth and hugely successful businesses present in UAE, and the need to stand out from others, this car brands major markets include UAE. The highly levels of craftsmanship, use of latest technologies and being hand built as well as unlimited customization opportunity which caters to all the desires and needs demanded by customers attracts the rich and wealthy to this brand. The fact that not everybody can purchase this car, and special limited edition models being launched ensure that brand loyalty and image is strong. The opening of the worlds biggest showroom in Abu Dhabi has also helped to increase the customer satisfaction and demand in this country. (AGMC Rolls Royce, n.d.) Jumeirah Hotels and Resorts The Jumeirah group is the leading hotels division and is one of the most luxurious and innovative targeting the rich and famous all across the world. The group has its own hotels in Dubai, London, New York and across the globe. Having its own training academy, The Jumeirah Academy of Hospitality Management, ensures that its entire staff is well trained and world class service is provided to its customers. The major attractions include Burj Al Arab, the worlds only seven star hotel and world restaurants and bars as well as complete A to Z services are made available at a phone call. Having world class Spas and the only themed amusement park in UAE have helped the group earn numerous international travel and tourism awards. (Jumeirah International LLC, 2008) Al Tayer Insignia Al Tayer Insignia is the largest luxury retailer in Middle East and is headquartered in UAE. The brands portfolio includes Bvlgari, Boucheron, Bottega Veneta, Dolce Gabbana, Giorgio Armani, Gucci, Ligne Roset, and Yves Saint Laurent amongst others. Due to high net income available per person, people in UAE tend to prefer these luxury brands and the Al Tayer Group caters to their needs by understanding the regions appreciation and needs of luxury and harnessing brand potential through systematic and timely investments. In fact, the Al Tayer group is the first to have license to operate Harvey Nicholas outside UK and Bloomingdale outside USA. This attracts customers as they are assured that al the latest products are made available and the company employs over 1200 employees which embodies excellence in service across all the stores. (AL Tayer Group, 2010) Arabian Adventures Arabian Adventures is the leading destination management company of this region, catering to the needs of the local as well as tourist population by offering cruises, excursions, adventure tours, cultural experiences as well as extreme sports opportunities. As it is a part of Emirates Group and has professional associates and 300 hundred permanent staff trained in 10 different languages. This high quality of service and vast array of activities which are offered under one roof attracts customers. High levels of safety standards, creative approach, individual client customization of packages, in depth knowledge and value added services continue to attract clients and customers to this company. (Arabian Adventures, n.d.) TASK TWO PESTEL Analysis of trend and changes that will give rise to niche market opportunities in the next three years in UAE The PESTEL Analysis will be used to analyse the trends and changes. A detailed description and definition of PESTEL has been included in Appendix 1 for reference. The PESTEL model looks into the macroenvironment by looking into the following factors for consideration: POLITICAL: The UAE has a very stable political environment and even though there is no democracy, the rulers have clear and established laws and policies which are favorable for attracting businesses and investment from abroad. This country has zero income tax and so is the reason for attracting a lot of investment from abroad. The setup of dedicated industrial, information and telecommunication and university zones encourages people to set up business as well as ensure a ready pool of talented and educated staff/employees are available. ECONOMICAL: The global recession had a negative impact across the globe but UAE in particular was the least affected and hence is amongst the first countries to have successfully come out of it. Energy availability at a cheaper price compared with other countries is also a major factor for various industries to have been setup here as power is available with zero interruption. Interest rates are also low and finance is available at flexible terms in UAE. Due to the recent recession, banks and finances have shifted their attention to Small and Medium Enterprises (SME) with the government also supporting the SME sector. SOCIAL: The UAE population has a higher income per capita and consists of majority of expat population which has come to UAE seeking a better lifestyle. Hence, there is tendency to purchase goods which are considered a luxury back home and improve the lifestyle standards. The UAE is very cultural country and there is freedom for everybody to practice their culture freely, hence a lot of revenue is generated during Islamic festivals as well as Christmas and other such days of respected communities. TECHNOLOGICAL: The UAE government is investing a lot in latest technologies and ensures that the latest is available to the public as well as businesses. In fact, SME businesses are offered for example high internet speeds and bandwidth to encourage them and special incentives are offered to those businesses which adapt green policies and techniques. ENVIORMENTAL: UAE is the largest consumer of treated water and has the highest emissions per capita due to reliance on treated water as it is a desert and air conditioning which takes up a lot of energy. Hence businesses which tend to offer such services using fewer emissions are encouraged as well organic foodstuffs shops have the government backing to ensure healthy and fresh food is available. LEGAL: Clear and precise laws are written which encourage businesses as well as protect employee and employer rights and prevent any abuse. Any new building commercial or residential is required to have solar panel etc. to earn green credentials and be energy efficient or else not seek approval from government. Zero Tax on income and special funds for entrepreneurs and competitions are held to find such ensure that there is positive growth in business every year. Four potential niche markets where small business might flourish The first potential niche market is that of organic produce. As UAE is desert, fruits and vegetables grown here tend to be produced in artificial conditions to ensure cheap supply. By focusing on the health conscious population, and providing organic produce a good small business can be set up which has the potential to grow big if done properly Continuing the green trend, the second market to be considered can be providing solar panels and alternative electricity sources for residential areas. The residents of UAE would like to prefer to reduce their air-conditioning bills and this is a lucrative area to focus. The third niche market can be considered of providing hand stitched luxury goods using exotic materials and ensuring limited supply as there are high margins to be earned in this area due to vast income available for expenditure in high net individuals. As there is vast majority of expats, traditional restaurants can be opened catering to the needs of any particular community as they would love to have traditional home cooked style meals. These do not have to be unnecessarily expensive, as greater profits can be earned through volumes sold. Also the hectic and fast lifestyle will favor the restaurants offering take away as this will save a lot of time for people. TASK THREE Entrepreneur An entrepreneur is an individual who builds up capital, establishes a company or by organizing a venture to take benefitaof an opportunity through risk or exercising an initiative. (Sulliavn, 2003) This word is a loan word from French and first defined by Irish-French economist Richard Cantillon. In other words an entrepreneur can be described as a person who is willing to set up a new organization or enterprise or company and take responsibility of whatever the outcome will be. An entrepreneur leads the company and by selecting appropriate managerial staff displays leadership skills. Good sturdy management skills and the ability to build teams are essential qualities required Entrepreneurs emerge on demand as they seek opportunities and are well placed to achieve them and by doing so become leaders as they perceive that they amongst the few present who can analyses and solve the problems. Social composition of workplace and workplace peers are the most significant influence in an individuals decision to become entrepreneur. According to economist Joseph Alois Schumpeter (1883-1950), entrepreneursaare not necessarily motivated by profit butaregard it as a standard for measuring achievement or success. Schumpeter discovered that they greatly value self-reliance, strive for distinction through excellence, are highly optimistic, and always favor challenges of medium risk. (Business Dictionary, n.d.) There are various types of entrepreneurs, Social Entrepreneur who seeks to improve social, environmental, educational and economic conditions, Serial Entrepreneur who continuously comes up new ideas and innovations, Lifestyle Entrepreneur who places passion before profit and Cooperative Entrepreneur who doesnt works alone but works in collaboration with other entrepreneurs amongst others. Entrepreneurship. The American Heritage Dictionary defines entrepreneur, to mean A person withinaa large corporation who takes directaresponsibility for turning an idea into a profitable finished product through assertive risk-taking and innovation. Entrepreneurs focus on research, innovation and creativity to transform an idea into a profitable venture while working within an organizational or such environment. Entrepreneurship is the act of behaving like an entrepreneur while working within a large organization. Entrepreneurs share theasame traits as entrepreneurs such as conviction, zeal and insight andaas the entrepreneur continuesato expresses his ideasavigorously, it will reveal the gap between the philosophy of the organization and the employee. If the organization supports him in pursuing his ideas, he succeeds and if not he is likely to leave and start his own organization. How the role of manager differs from that of an entrepreneur or an entrepreneur? An entrepreneur starts a business to fulfill his vision and has a personal stake in the business and takes the risk of the outcome whereas the manager provides his service in an organization already established by someone. An entrepreneur provides idea, a new solution to a problem, new idea whereas the manager in in charge of running the company, probably in the direction set by the entrepreneur or entrepreneur. There is a differenceain standing; an entrepreneur is the owner of the company whereas the manager is an employee of the entrepreneur or his company. Also an entrepreneur is not induced to fall into fraudulent behavior whereas a manager might do so possibly to earn more or in coercion with rival firms. An entrepreneuradeals with faults and failures as a part of learning experience where asaa manageramake every effort to avoid mistakes and he postpones failure. Entrepreneur is required to have certain qualifications and qualities like highaaccomplishment motive, innovative thinking,aforethought, risk-bearing ability etc. Conversely its mandatory for a manager to be educated in the fields of managementatheories and practices. An entrepreneur can be a manager but a manager cannot be an entrepreneur. (Cite HR: Padma Praveen, 2007) TASK FOUR As a sole trader setting up a small niche market business, online technologies will definitely be needed to be utilized to reach out to the target audience as well as achieve a greater share of the market than otherwise possible. After all, only a certain amount of foot traffic will come into the shop and does not guarantee good sales. In fact, in this modern age one does not even need to upon a retail front or shop and utilizing the Amazon business model run a successful business by just using networking. The web will be the primary method to advertise the companys products as it is the most cost effective method to reach a wider audience. Most frequented websites such as news websites and social media websites can be contacted to place tickers, or banner advertisements on them respectively which can ensure appropriate audience is reached. However the best way to utilize the web is to set up a website which not only displays the company products, gives contact numbers but also gives the opportunity to buy products online. This is the best way to jump start a business without even opening a shop front. Optimum online security will be needed to put in place to ensure that credit/debit card details are not lost and customers feel comfortable in using this facility. Also other payment methods such as PayPal can be used to offer wider opportunities. Cash on delivery can also be offered and some sort of loyalty program can be implemented to encourage sales and increase customer loyalty and bring customers back. Accounts or pages can be made on social media websites like Twitter, Facebook, and LinkedIn etc. which will help reach out to the younger generation and increase customer base. Constant updates and status changes will help generate hype about products being offered as well as online polls can be utilized to decide which colour or product type needs to be launched. This will ensure no bad inventory ends up at the end of every season. Also this will give the customers and potential clients to freely interact with the business and have their queries answered and any complaints resolved directly. This will further improve the brand image and increase sales. Mobile phones are a good medium to advertise the services and products and after paying a fee, set people can be sent SMSs or targeted with a certain income structure and so further increase the chance of guarantying a sale. Also with this modern age where internet is readily available on mobile phones and social media access everyone has, by utilizing such sites as mentioned before a greater audience can be targeted without any additional costs. These technologies definitely make existence easier for small and niche market businesses as the biggest advantage is of cost savings made. Just a small capital is needed and a upfront shop or display area is not necessarily required to start a business and run it. In fact using online marketing strategies a greater market share can be achieved as well as greater customer base targeted. Companies like Amazon have been widely successful using such online marketing techniques; they stared off small targeting niche markets and due to rapid growth became large organizations. List of References AGMC Rolls Royce Information: AGMC Rolls Royce, [Online], Available: http://www.rolls-roycemotorcars-agmc.com/information [28 August 2012]. AL Tayer Group (2010) Our Companies, [Online], Available: http://www.altayer.com/CompanyDetail.aspx?cid=6 [28 August 2012]. Arabian Adventures About Us: Arabian Adventures, [Online], Available: http://www.arabian-adventures.com/en/about-us/index.aspx [28 August 2012]. Business Dictionary entreprenuer, [Online], Available: http://www.businessdictionary.com/definition/entrepreneur.html [28 August 2012]. Business Dictionary Mainstream, [Online], Available: http://www.businessdictionary.com/definition/mainstream.html [28 August 2012]. Cite HR: Padma Praveen (2007) Distinction between an Entrepreneur and a Manager, January, [Online], Available: http://www.citehr.com/23096-distinction-between-entrepreneur-manager.html [28 August 2012]. Jumeirah International LLC (2008) About Us: jumeirah International LLC, [Online], Available: http://www.jumeirah.com/en/Jumeirah-Group/About-Jumeirah-Group/ [28 August 2012]. Rangkuti, F. (2007) Understanding the difference between niche marketing and mass marketing, 23 September, [Online], Available: http://www.helium.com/items/609299-HYPERLINK http://www.helium.com/items/609299-understanding-the-difference-between-niche-marketing-and-mass-marketingunderstanding-the-difference-between-niche-marketing-and-mass-marketing [28 August 2012]. Sulliavn, A. (2003) Economics: Principles in action. , New Jearsey: Pearson Prentice Hall. Ward, S. Niche Market, [Online], Available: http://sbinfocanada.about.com/cs/marketing/g/nichemarket.htm [28 August 2012]. KAPLAN (2010) The PESTEL model, in P3 Business Analysis, Berkshire: Kaplan financial. APPENDICES

Attention Deficit Hyperactive Disorder (ADHD) Essay -- ADHD ADD Parent

Parenting is something that no-one person is an expert and that no expert can tell you how to do it. If a person’s child is an absolute angel, does nothing wrong, and gets straight A’s; parenting still is difficult. When a child has a disorder such as ADHD (Attention deficit hyperactive disorder), the child needs much more from the parent than most parents bargain for. Parenting roles for a child with ADHD change greatly; from the time that a parent needs to spend helping the child tie their shoe, or taking the child out for a run in the park. ADHD is not a very easy concept to define, that being because there is no medical proof that the disorder exists. There is no test or questionnaire a child can take to prove that he/she is suffering from this disorder. â€Å"There are no objective diagnostic criteria for ADHD – no physical symptoms, no neurobiological signs, and no blood test. Despite claims to the contrary, there are no brain scans findings and no biochem ical imbalances. No physical test can be done to verify that a child has ADHD†(Breggin 144). A child taking drugs that suffers from ADHD has many side affects that come along with it. Side affects that a parents needs to be aware of, and educated about so they can be taken care of the right way. Over the past 10-20 years, the use of Ritalin in this country has jumped to extreme levels. It is odd to think that maybe it is not advancements in testing for this disorder, or a question of being able to solve a problem that cannot be solved. It is that parents don’t have the time or the effort to spend with their children. The age is approaching when women will be as independent financially as men are. It has forever been accustomed for women to stay at home and care for the children of a family. Now there are women who want to establish their careers, but it is impossible for them to do that with a child to take care of. A parent with an ADHD child must altar their normal wa y of parenting, even if the parent had previous kids that were normal.   Ã‚  Ã‚  Ã‚  Ã‚  A question that is frequently asked and is yet, almost impossible to answer is, â€Å"what is ADHD?† â€Å"Attention-deficit Hyperactivity Disorder is a neuropsychological impairment experienced by some 2 million children-3 to 5% of the school-age population.†(Seagal 263) The symptoms that exist with ADHD vary from day to day and from situation to situation. Some symptoms a... ...lem quickly. Thinking about what the fast food is doing for your health, much as thinking about what Ritalin is doing for your child, it is rarely thought about. Yet, eating fast food quick fixes your hunger, just like Ritalin quick fixes your child’s problems at school.   Ã‚  Ã‚  Ã‚  Ã‚  ADHD is a very difficult and confusing disorder to deal with when it comes to your children. It is hard to establish is looking out a window or active behavior is just natural for your child, or if your child has a problem. Many drugs can help a child settle down and concentrate better. These drugs should be used for a temporary purpose only; where the goal is to be able to function properly without taking them. Parents and children all have a difficult time dealing with ADHD. It takes time and a lot of hard work between the child and the parents. â€Å"While parenting is the hardest job of them all, there’s no hope for our children unless parents retake responsibility from the â€Å"experts† and determine for themselves to take the most sensible, effective, and loving approach to their children. We may seek professional guidance but we must never relinquish parental intuition, common sense, or love.†(Breggin 288)